Social Media Management comes with loads of ‘TO-DOs’. For a Social Media Manager it is key to identify efficient and productive processes which generate maximum results within limited time.
Here are few productivity tips for Social Media Management, check out –
1. Schedule Posts
Plan out posts efficiently and schedule them all at once. There are many tools available out there like Buffer, Hootsuite, etc. Facebook has this functionality inbuilt and for Twitter you can use Twitter’s Tweetdeck or Twitter Media Studio.
2. Batch Similar Tasks
Batching similar tasks helps in maintaining focus. Instead of switching from one task to another complete similar tasks together at once. Like creating images for the posts for a week or scheduling posts for the week.
3. Recycle Old Posts
While Social Media Content focus should be majorly on new content, it’s a good practice to reshare old posts on Social Media. When you plan and schedule posts make sure to reshare and promote old content that is relevant and has performed well in the past.
4. Use Smart Automation
For Social Media Managers, automating repetitive tasks is a very good idea to manage their workload and rather focus on other key works. Smart automation tools like IFTTT (If This Then That) can help you with a variety of tasks such as automatically sharing posts from one platform to another, automatically sharing blog posts to all the social network as soon as they are published and hundred & thousands of combinations of automated tasks can be assigned and executed through these tools.
5. Review Social Media Metrics
It is crucially important to review the social media performance every week or month. This will give you an analysis of what is working for your audience based on their age group, gender, geographical location. Reviewing these analytics and adjusting accordingly will generate better results from your content.
I hope these tips/tricks will help you in managing your work, will be sharing more on Social Media and Technology. Please bookmark mr-techsingh.com and follow @AadeepSingh on twitter for more updates.